WordPress is one of the top website building technologies available right now, powering over 455 million websites on the internet. This free content management system (CMS), even though it’s best known for supporting WordPress blogs, can support a wide range of websites, including WordPress eCommerce storefronts, portfolios, and information portals.
One of the perks of WordPress is how simple and adaptable it is, allowing you to create many kinds of websites. That is primarily the cause of WordPress’s explosive growth in popularity. According to a recent poll, WordPress runs over 43% of all websites on the internet.
Many renowned companies, like Time Magazine, Sony Music, Disney Books, and Spotify Newsroom, rely on WordPress to power their websites because of its extensive feature set.
Interesting facts
- 43% of all websites on the internet
- WordPress is searched for 2,940,000 times every month
- WordPress Is more visited than Twitter
- WordPress gets more monthly unique visitors than Amazon and the same as Facebook (but with 25x fewer people on staff).
- Some government websites that use WordPress include Sweden’s Official Site, Milwaukee Police News, United States Mission Geneva, and the Official Gazette of the Republic of the Philippines.
- WordPress users make 27 new posts every second
- WordPress is capable of ranking higher in search results as it cares for 80-90% of Google’s crawling issues.
- The first version of WordPress was released on May 27, 2003, which makes WordPress older than Twitter and Facebook.
- 3% have never been updated
- WordPress is not just for Blogging
Let’s examine the benefits of using WordPress to create your website
Flexibility
WordPress originally served as a blogging platform, but because of its flexibility, it has developed into one of the biggest Content Management Systems in the world. After WordPress is installed, you can select tens of thousands of ready-made themes. You have the ability to personalise your website with these themes, which are available in both free and premium versions. And if you have the know-how, you can even create your own unique theme, which is considerably easier and better documented than most other CMS platforms.
There are also countless WordPress plugins available. With just a few clicks, these pieces of code increase the functionality of your website. You can use WordPress for just about anything because of plugins. Run a blog, an online business, or a membership website. Just be sure to not install too many unnecessary plugins.
Save money
If money is a limiting factor, WordPress is very reasonably priced. It’s free! There are expenses to consider; a domain name, website and email hosting, and perhaps even the cost of a theme and a plugin or two. Other than these starting expenditures, using WordPress won’t incur any ongoing fees, as free, lifetime upgrades are included with the platform itself.
Easy to use
WordPress does not require you to be an expert programmer. You need some familiarity with computers and the internet to set up your site, but more often than not, your host will help you through this with a step-by-step process. WordPress is made to be rapidly deployed and easily maintained without needing knowledge of any coding languages.
WordPress recently launched a new editor, known as “Gutenburg”, which allows you to add content easily, as well as modify the layout of your content to how you see fit.
SEO-friendly
Search Engine Optimisation (SEO), is one of the key tactics for enhancing your company’s online presence. Although SEO can seem complicated and time-consuming, WordPress streamlines the process so that you can increase the reach of your customer base.
Using a WordPress plugin, you can update meta descriptions, title tags, and keywords. Even if you lack previous SEO knowledge, the plugin provides installation and usage instructions and suggestions.
For a highly customised experience, it is tempting to try developing a website from scratch. But why go to all that trouble and expense? WordPress is the way to go if you want an experience that is both inexpensive and simple to use over the long haul.
At DigitalGeo, we use WordPress to build all of our websites, we’ve determined that WordPress provides far superior functionality that enables us to deliver the exceptional results our clients deserve and expect. All of our clients experience the many benefits that come from having a site built using WordPress.
Working with the team at GEO on this new website build was a great experience from start to finish. The team went to great lengths to understand our requirements before delivering a new website and back office system tailored to our exact needs. The back office itself has been set up in a way that is both intuitive and user-friendly. This has made managing the website since going live a really great experience, especially when compared to some other WordPress back offices we work on.
Portman Estate. Find out more about this project